For once, I’m going to cut straight to the point, today I will be writing about how 3 companies are helping change the way event organisers in Ireland become more profitable, more cost efficient, attract more participants & generally maximise their potential.
The solution I am recommending is a no brainer, work with 3 giants in the events industry & become the event organiser you always wanted to be. RunIreland.com, The ACTIVE Network & JustGiving have joined forces to give you the optimum platform for you to make your event a success. Imagine generating more participation through marketing exposure, Managing your participants through the best entry system on the market & then turning your participants into fundraisers as soon as they sign up.
My personal pride and joy. I’ve seen R.I. grow ten fold over the past five years to where it is today – a website with over 600,000 unique visitors in the last 12 months, former winner of the prestigious Eircom Spider Awards (biggest online community voted for by the public) & the go to place for runners in Ireland to find the events they love to do.
What does working with us mean? Rather than just having a simple listing on the calendar, take advantage of utilising ACTIVE’s new entry system ACTIVEworks Endurance to unlock whole new channels of marketing support. Whether its Facebook posts, tweets, press releases, monthly newsletters, we are to help spread the word for organisers who work with us.
A few years back before we partnered with ACTIVE and I moved to London to work in ACTIVE HQ, It’s what I always aspired to do. I remember looking at ACTIVE from the outside and being blown away, the innovation, the product development, the team structure all combined to make me dream of one day working with a company on ACTIVE’s level, I guess dreams do come true. The vision we have as a company is to make the world a more ACTIVE place and through our state of the art online registration systems and participant management technology, that’s exactly what we are doing.
Many organisers might just want the basic run of the mill excel download of entries that some of the other service suppliers in Ireland provide. That’s all fine and dandy but at the end of the day, if you can work on the same platform as the likes of IRONMAN & Electric Run for the same price, with much more tools, functionalities and support.. why not have a look? It’s no surprise that ACTIVE are the market leaders in the U.S. but also in Ireland.
Between our sales team, our Account Management Team, Technical Support Specialists and Marketing Experts - This is what we do, this is what we live and breathe.
The online fundraising technology company who are already growing in stature in Ireland. Having spent a couple of hours over at the breath-taking JustGiving offices last week discussing Ireland & the Irish events market place, a few of things stood out to me from their team:
- - They are the best at what they do.
- - They are industry experts in the charity and fundraising market
- -They are the only one with the innovation and market leading technology development as ACTIVE & ACTIVEworks Endurance
- -They are 100% driven, dedicated and focussed on delivering their product and service to improve the way Irish events raise more money for their chosen charity
We sat back and had a chat, we wanted to align JG, ACTIVE and R.I. to give our event organisers a platform they cannot refuse.
What did we come up with? The answer is simple: RunIreland is the vehicle which drives participants to your event, from there they register with ease and are managed through ACTIVEworks Endurance & from there directed to optionally set up a fundraising page on JustGiving. More entries, more power & more money raised – win, win, win.
More to come on this, watch this space!
As always thank you for reading.